The Royal Poinciana Plaza, Palm Beach, FL

When I was in South Florida I visit the newly renovated Royal Poinciana Plaza just north of Worth Avenue in Palm Beach and just south of The Gardens Mall in Palm Beach Gardens. This is kind of in between those shopping districts and malls.

The Royal Poinciana Plaza has three sections in a way those sections are The Plaza, Slat House, and Hibel House. The Plaza is the only outdoor part but there is a covering for rain. They also have beautiful black and white tiles throughout the plaza. One thing I noticed here that I thought was very interesting was that mainly the stores were mom and pop shops that weren’t really found in malls and if they were in malls they were VERY upscale.

On their website there is a history tab that doesn’t have that much information on it but I will tell you what I gathered. There was a man named John S Phillip that dreamt of the plaza and asked John Volk

to design a mall that would last 50 years. The first stores were FAO Schwartz and the first Gucci outside of NYC.

This mall has faced competition from Worth Avenue and the other way around meaning Worth Avenue faced competition. In 2017 Hermes moved into the plaza and out of Worth Avenue which I don’t think was the smartest move for Hermes. I think that Worth Avenue is better for luxury stores.

The Plaza went through a renovation that completely transformed the center and but the mall back on the map because before this renovation the mall was tired. But still the mall does have that Palm Beach flair and it’s very elegant. I don’t know much about this mall because their isn’t much about this mall along with a lot of the malls on Palm Beach. The Plaza is mainly occupied by small businesses which is really cool how they turned this around. They do have a Saint Laurent and a Hermes.

These are my photos of The Royal Poinciana Plaza on February 20, 2020 at around 1:00 PM.

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Greendale Mall, Worcester, MA

As my return post to the blog, I decided the best mall to write about is the now-demolished Greendale Mall in Worcester, Massachusetts. Greendale Mall was a very different place in design, department stores, and its tiny footprint. However, this small footprint was a key marketing tactic that the mall used in its earlier years and was proven to have worked because of how successful the mall was up until the 2010s. I can see what was so appealing about this mall before it died and it is unfortunate that I never got to see it at that stage of its life. Greendale Mall opened in 1987 and was a product of New England Development also developed the Arsenal Mall in Watertown which was one of my childhood malls I have many memories there in its final years. I am very familiar with the now-shuttered mall and can tell you firsthand that Arsenal and Greendale are very similar architecturally and in many other ways as well. At Greendale's opening, it was the second mall in the city of Worce

Malls I’ve Been To

Grenada Bruce Street Commercial Complex, St. George's Esplanade Mall, St. George's Spiceland Mall, The Lime United States Connecticut Blue Back Square, West Hartford Brass Mill Center, Waterbury Crystal Mall, Waterford Danbury Fair, Danbury Enfield Square, Enfield Mohegan Sun, Uscaville Stamford Town Center, Stamford Tanger Outlets at Foxwoods, Mashantucket The Promenade Shops at Evergreen Walk, South Windsor The Shoppes at Buckland Hills, Manchester The SoNo Collection, Norwalk Westfarms, West Hartford Florida Altamonte Mall, Altamonte Springs Aventura Mall, Aventura Bal Harbour Shops, Bal Harbour Bayside Marketplace, Miami Brickell City Centre, Miami Citrus Park Town Center (Westfield Citrus Park), Tampa Coastland Center, Naples Coconut Point, Estero Coral Square, Coral Springs Dadeland Mall, Miami Disney Springs, Lake Buena Vista Dolphin Mall, Miami Esplanade, Palm Beach Festival Bay Mall (Dezerland Park/Aetergon Marketplace), Orlando Fift

Woburn Mall, Woburn, MA

Woburn Mall was a a small mall in the shadows of the large Burlington Mall. The mall was never busy on the inside. You’d think by looking at the parking lot it was packed inside because the parking lot is small and the big tenants are right at the mall entrance like Market Basket, and TJ Maxx. There really isn’t much history on this mall because of it size I’m thinking. I am guessing that the mall was built in the early to mid 70’s. The mall was renovated which is honestly shocking in 2004. The Frabric Place which was the anchor in Center Court closed in 2008. The mall had a strange tenant mix. They had many discount oriented shops but not really regular mall chains. They really wanted this to be a place that you could go to and get your groceries, shoes, and takeout at Uno’s. They did have some chains but it wasn’t special. Some of the chains were Talbots Outlet Store, Payless ShoeSource, and GNC. They had a Sports Authority just like many of the dead malls in the area. Th

Mall Tea

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